Don't Just Get Certified.
Get Confident.
At So Co Academy, we go beyond basic training to give you real skills, mentorship, and confidence to thrive as a PMU and beauty professional.
Why So Co Academy
Most beauty trainings are rushed, leaving students feeling overwhelmed and unsupported. At So Co Academy, we do things differently:
Comprehensive, multi-level programs
Hands-on practice with expert feedback
Small class sizes for personalized learning
Ongoing mentorship even after you graduate
Whether you’re new to the industry or looking to perfect your technique, our goal is the same: to help you become a confident artist who delivers life-changing results for clients.
Our Courses
INTRODUCING
Powder Brow Training + Model Certification rain at home.
Certify in person. Walk out ready.
Hybrid Powder Brow Course
Learn the skills required to do Powder Brows in Permanent Cosmetics
Here's what you get:
1 year access to online brow theory + step-by-step video demonstrations
Lessons on technique, skin types, machines, pigment selection, mapping & more
Lessons on technique, skin types, machines, pigment selection, mapping & more
One-on-one live model day with Courtney for personalized support and technique refinement
Certificate of Completion for your PMU portfolio
Ongoing access to Courtney for questions and mentorship
Total value: $2450
Today Just $1950
Pre-launch offer
Meet your instructor
Hey, I'm Courtney!
Owner | Master PMU Artist | Educator
With a passion for beauty and a heart for helping others grow, Courtney Shull has been teaching permanent makeup since 2019—driven by one clear mission: to raise the standard of PMU education and set her students up for long-term success.
As the founder of So.Co. Face and Body Works, Courtney brings nearly a decade of experience in aesthetics and advanced PMU training. She is a certified PHI Brow Artist, a graduate of the Permanent Cosmetic Training Center of Northern California, and holds more than a dozen advanced certifications in the industry.
After years of teaching, Courtney saw a major gap in the way students were being trained—leaving many feeling overwhelmed, underprepared, or stuck. That’s why she spent the past few years developing her own structured, skill-focused curriculum designed to help aspiring artists build confidence, master fundamentals, and deliver beautiful, consistent results.
With a friendly, hands-on approach and a deep commitment to each student’s growth, Courtney’s goal is simple: to empower the next generation of PMU artists to step into their careers with confidence and clarity.
Whether you’re just getting started or looking to level up your skills, Courtney is here to guide, mentor, and support you every step of the way.
