Become a Skilled Hybrid Powder Brow Artist
Ready to master the art of creating flawless, natural-looking powder brows? In our Hybrid Powder Brows course, you’ll learn everything you need to know — from theory to hands-on practice with live models. Led by expert instructor Courtney Shull, this course is designed to give you the skills and confidence to excel in the permanent makeup industry.
Start your journey today and create beautiful, lasting results for your clients.
Powder Brow Training
Re-Imaginede
A Smarter, Step-by-Step Approach to Mastering PMUr
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Permanent makeup shouldn’t be overwhelming. But let’s be real — most trainings try to cram too much into too little time, leaving you feeling rushed, confused, and unsure of what to do next.
That’s why we created something different: a level-based training journey that teaches you in manageable, focused stages — with built-in practice time and one-on-one mentorship every step of the way.
This isn’t a crash course. This is the only training method designed to help you build real confidence and lasting skills — one level at a time.
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Why Most Trainings Fail
Too Much, Too Fast
Trying to master an entire career in 1, 2, or 3 days is impossible. You leave overwhelmed, with more questions than answers — and no real clarity.
No Time to Retain or Apply
Without practice between lessons, you can’t build the muscle memory or confidence needed to create consistent results.
One-Size-Fits-All Teaching
Every artist — and every client — is different. Cookie-cutter training leaves you guessing and struggling to make techniques work in the real world.
No skipping ahead. No guesswork. No gaps.
The Step-by-Step Method That Builds True Skill
1. Clear Focused Learning
IInstead of cramming everything into a single overwhelming class, this training breaks the powder brow process into clear, manageable levels. Each step is designed to focus on one skill at a time—giving you the space to fully understand, absorb, and practice before moving forward. This way, your learning is structured, focused, and truly effective.
2. Personalized Feedback & Mentorship
Every artist learns differently—that’s why this program goes beyond generic instruction. With mentorship and personalized feedback on your work, you’ll know exactly what to improve, how to refine your technique, and when you’re ready to move forward with confidence.
3. Smaller Financial/Time/
Commitment at Each Level
Instead of paying for one large training upfront, this program is divided into levels—making it more affordable and less overwhelming. Each step is a manageable investment of your time and money, so you can grow at your own pace while ensuring every dollar and hour spent brings you closer to mastery.
4. Certificate at Every Stage
With each level you finish, you’ll earn a Certificate of Completion to mark your progress. These milestones not only recognize your hard work but also give you credentials you can proudly share with clients—showing that your skills are built step by step, with real training and mastery behind them.
The Real Reasons Why Other Trainings Aren’t Working
no. 01
Lack of Hands-On Experience
Many courses focus too much on theory and not enough on practical application. Without real-world experience, it’s difficult to build the confidence needed to perform well with clients. You need more than just lectures; you need to work on live models to truly refine your technique.
no. 02
Limited Mentorship and Support
Other trainings may offer you the basics, but they often fall short when it comes to ongoing guidance and mentorship. Without access to an experienced instructor for feedback, you might feel lost or unsupported when challenges arise after you’ve completed the course.
no. 03
One-Size-Fits-All Approach
Every artist is different, and so is every client. Many programs fail to cater to individual needs or offer personalized advice, leaving you with cookie-cutter solutions that don’t apply to real-life situations. You need a training that helps you adjust your approach based on your client’s unique features and preferences.
I recently did a permanent make up training here with Missy and Courtney. Missy is so informative and sweet. Courtney is so talented and full of knowledge. The course was very hands on with real clients. Everyone was so helpful. The class is kept pretty small so everyone can get one on one time with the teachers and clients. I learned a lot and feel prepared to take on clients of my own.
Level 1 → Level 2 → Level 3 → Certified Artist
To truly succeed in permanent makeup, you need practical skills, and make sure you truly understand the material. That’s exactly what we deliver at So. Co. Academy.
Course 1 :Level 1: The Foundation of PMU Machine Work
Online + In-Person I Certificate of Completion Included.
Your journey starts here — building the technical foundation that every confident artist needs. In this level, you’ll gain mechanical control, deep understanding of your tools, and supervised practice to set you up for success.
What You'll Learn:
✅ Machine & Needle Knowledge
✅ Hand Positioning + Speed Control
✅ Pigment Depth & Motion Techniques
✅ Supervised Practice on Latex
By the end of Level 1, you’ll have the confidence and control to move into the artistry phase of your training.
Course 2: Level 2: Color Theory + Mapping Mastery
Online + In-Person I Certificate of Completion Included.
Now that your machine skills are sharp, it’s time to perfect the artistry behind the brows — understanding color and mastering mapping.
What’s You'll Learn:
✅ Color Theory Deep Dive: Undertones, pigment selection, and smart color choices
✅ Correction Techniques for existing pigment
✅Hands-On Mapping Practice with live guidance
✅Homework assignments with personalized feedback
This level builds your visual eye and gives you the confidence to create balanced, symmetrical, and customized brows for every client.
Level 1 required before enrolling.
Course 3: Level 3: Final Model + Artist Execution
Online + In-Person I Certificate of Completion Included.
The final step in your journey — putting it all together on a live model, with direct supervision and coaching.
What’s You'll Learn:
✅ Full Powder Brow on Live Model
✅ Troubleshooting & Review
✅ Graduate with real world knowledge & experience
By graduation, you’ll have the confidence, clarity, and certification to start creating flawless powder brows in your own studio.
Level 2 required before enrolling in Level 3.
Limited spots available — enroll now and take the first step toward a rewarding beauty career!
"I had an amazing experience the other week!"
I just finished a permanent Makeup course with Missy and Courtney. It was amazing! I can't believe how much I learned in such a short time. They were very thorough and I left with a lot more confidence than I expected to. They were very patient. I couldn't recommend them more.
Why Choose SOCO Academy?
One
Expert Training with Real-World Experience
Learn directly from Courtney Shull, an experienced professional who’s been in the permanent makeup industry since 2016. You’ll receive top-tier education from someone who’s not just a teacher, but a successful artist in the field.
Two
Hands-On Learning with Live Models
We believe in practical experience. Our courses include live model practice, ensuring you get the real-world skills and confidence needed to work with clients, not just theory.
three
Personalized Support and Mentorship
We don’t leave you on your own after the course ends. With personalized mentorship, we ensure you're supported at every stage of your learning journey, helping you overcome challenges and refine your technique.
four
Flexible Learning to Fit Your Life
Our courses are designed to fit around your busy schedule. With online theory and in-person training, you can learn at your own pace while balancing your personal and professional life.
Your future with us
What’s Possible After Finishing Your Training
01
Launch Your Own PMU Business
With the skills and confidence you’ve gained, you can start your own permanent makeup business. Whether you choose to work from home or open a salon, the flexibility and earning potential are endless.
02
Offer High-Demand Services
You’ll be equipped to offer sought-after services like Hybrid Powder Brows, giving you an edge in a growing market. You can quickly start attracting clients who value precision and natural-looking results.
03
Build a Flexible, Rewarding Career
By becoming a certified PMU artist, you gain the freedom to set your own schedule and work on your terms. Whether you want part-time flexibility or a full-time career, you’ll have the tools to make it happen.
About Courtney Shull
Hi, I’m Courtney Shull, the founder and lead instructor at So. Co. Academy. I’ve been in the permanent makeup industry since 2016, starting with microblading and expanding my skills to include powder brows, ombre brows, eyeliner, and more. Over the years, I’ve dedicated myself to refining my craft and continuously learning from the best in the industry. I’ve taken over 12 brow courses, 6 lip courses, and 5 eyeliner courses to ensure that I’m always staying ahead of trends and offering the highest-quality service to my clients.
In 2020, when the world changed, I saw an opportunity to diversify and began offering body sculpting services. I also started teaching at Northern California Permanent Cosmetic Training Center, which sparked my passion for helping others master this art form. Through So. Co. Academy, I’m excited to share the knowledge I’ve gathered, and my goal is to help aspiring artists like you gain the skills and confidence to build a successful career in permanent makeup.
I’m committed to creating a supportive, hands-on learning environment that empowers my students to thrive. Whether you’re just starting or looking to expand your skills, I’m here to guide you every step of the way.
"Miss and Courtney are AMAZING!"
Learned so much from them. They are very hands on and make you feel so comfortable getting in there and learning. They continue to check in with us students and mentor us. Was very sadden to have completed my training, the vibe here is amazing. I’m definitely returning to learn more from Missy and Courtney!
Frequently Asked Questions
1. How long will it take me to finish the course?
Powder Brow Re-Imagined is offered entirely online, giving you the freedom to learn on your own schedule. Whether you move through it quickly or take your time with each lesson, you’ll enjoy 12 months of exclusive access to revisit, refine, and elevate your artistry whenever you choose.
2. Do I need previous experience to enroll in the course?
This class is intended for artist's who have already taken a course but still are struggling. This option does not have in person mentorship with it, but we do encourage questions and sending your work in for feedback. If you are wanting more hands on and mentorship we have other classes that would be a perfect fit for you.
3. Do I have to finish level 1 before starting level2?
Yes! Upon completing the course and fulfilling any required practice you’ll receive a Certificate of Completion to showcase your training.
4. Do I need special tools or supplies to take the course?
We recommend having your PMU machine, practice skins, and pigments on hand so you can follow along and practice as you learn. Since you're already work as a lip blushing artist, you likely have everything you need! A suggested supply list is included inside the course.
5. What kind of support will I receive with the course?
While the course is self-paced, you’ll have the opportunity to connect with our team for guidance and feedback. You won’t feel like you’re doing it alone — we’re here to support your growth and answer questions along the way.
6. Do you offer payment plans?
Yes, we offer flexible payment options for our courses. Please contact us for more details on available payment plans.
Ready to Train Smarter, Not Harder?
Take your first step into structured, confidence-building training.
Take the First Step Towards Mastering Hybrid Powder Brows
Don’t miss out on the chance to learn from industry expert Courtney Shull and gain the skills you need to excel in permanent makeup. With hands-on training, personalized mentorship, and a certification to boost your career, the time to start is now.
Enroll today and start creating beautiful, lasting brows!
Led by Courtney Shull, So. Co. Academy offers hands-on training in permanent makeup, empowering students to build their skills and confidence in a flexible, supportive environment. Start your journey today and learn the art of enhancing natural beauty.
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